cool new beauty brands

One Of Our Favorite Brands Just Dropped A Lippie That Will Make Your 90s Heart Skip A Beat

@bufferingbetty

Oh, Snap!

It’s no secret that, here on Meetpepperb.com, that we go hard for The Lip Bar! It’s more than just makeup. It’s a whole damn beauty revolution. Their vision of beauty and the version of beauty that they give this industry is unlike any other. The founder, Melissa Butler, is also just a badass bawse lady. Of course, the makeup ain’t half bad either. Their newest release will take your back to courtyards, high tops, and roller blades.

Meet Minimalist

 
 

I remember the first time I wore lip gloss. 1999, I was 9. There was a beauty supply/dollar store right down the block from my after school program. The first thing I saw when I walked into the store was that the end cap of one of the aisles had all these tiny clear lip glosses. I picked one that looked like pale purple in the tube but it had no color on the lips. When I put it on, it was the first time I noticed the shape of my lips. All my friends and I had that same lip gloss. It was thick and sticky and gave the illusion of more volume.

This gloss is taking me back!

 
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The Big Claim: “Ultralight and packed with lip nourishing ingredients, our latest drop "Minimalist" is the BEST way to pamper your pout … 90% organic” (source)

Need to know: $14
Avaiable at thelipbar.com
Shop here

The Lip Bar launched the Minimalist lip gloss with a homage to the 90s. In this image I had flashbacks of listening to Aaliyah and TLC. I see jewelry and hair styles that my aunt and her friends wore. I see genuine appreciation, understanding and love for the 90s. Not the tacky rip off we have been seeing lately with no inclusion of the culture of women who originated the style.

 
 

That authenticity is what keeps us going back to The Lip Bar.

 
 

“If no where else, your beauty is validated here.”

From the moment you log on to The Lip Bar’s site, they show you who they are. To have a dark skin, plus size woman, with natural hair right in line with a thin, blonde, white woman SHOUTS to every consumer who is beautiful in their vision: black girls, brown girls, big girls, those of us who don’t see ourselves reflected as beautiful in far too many spaces. To then have that image followed by a clear statement that validates our beauty and the struggle of under-representation and misrepresentation exemplifies the powerful voice behind this brand.

The Lip Bar just had the grand opening of their flagship store in Detroit just a couple of weeks ago!

And there is much more coming from the lip Bar too!

 
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A couple of days ago, they had this survey link in their IG stories. The survey featured questions asking to give feedback on what would make the ideal lip palette. Is a lip palette going to happen???

aaaand...

This happened in January.

 
 

They posted a picture of an empty compact with this caption:

”… after 6 years of busting my ass to create amazing products, grow the brand and launch with major retailers... WE’RE EXPANDING OUTSIDE OF LIPS!! 🎉🙌🏾🙀” (source)

 
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What do you think is going to fill that compact? I’m hoping for blushes, highlighters and bronzers but highlighter is my very first guess.

 
 

While we wait, we’ll perfect our pout.

Minimal. Never boring.

New Brand Alert! Spktrm Beauty Launches with Foundation in 50 Shades!

@bufferingbetty

Because “Current Beauty Standards not Inclusive.”

The beauty industry is changing it’s face. Many brands preach inclusivity and tote the label of diversity. However, a quick scroll through their social media and just a glance at the shade ranges of their complexion products will prove otherwise. Diversity has become a buzzword in the beauty community as of late. But most of those brands are frontin’. Spktrm Beauty is not. Finally, we’ve come across a brand that rises to the challenge of fully embracing beauty in all forms.

Meet Spktrm Beauty

 
 

Spktrm Beauty is redefining what beauty can be.

In a campaign video showcasing what Spktrm Beauty’s vision of inclusive beauty is, there were models ranging in race, age, gender, body shape, hair texture, each model had their own style of makeup, style of dress. All of them were real. You could imagine passing them on the street. And that was beautiful. One model stated, “When we fail to show the full extent of the human experience we’re saying that these experiences don’t hold any value and worth” (source). This is the core as to why representation matters.

We have been sold beauty standards through the eyes of what appeals to the white male gaze and it has shaped the beauty industry for far too long. It takes brands like Spktrm Beauty to dismantle and reshape what we see as beautiful. And they are doing just that!

Spktrm Beauty is the very first company to ban retouching models in their ad campaigns.

Don’t talk about it. Be about it. This is a brave step in the beauty industry and a brave step by these models. It is true that the younger generations yearn for inclusivity but they are the same generations that chase people off of Twitter with cyber bullying. Comments sections on videos and social media posts can be so savage.

 
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We have gotten so used to retouched images that erase the fact that models are humans with weird birthmarks, scars, cellulite, or uneven lips. When people see the ‘flaws’ on models, they sometimes react with verbal violence because it is a reminder of their own flaws and insecurities. A reminder of these aspects of themselves that they have never been able to see as beautiful. So for a brand to tell them that they are. it challenges what they believe and are not always ready to accept.

Retouching has become so ingrained in our culture and contributed to desire for perfection that on our personal Instagrams, we edit photos of ourselves! Facetune is like a right of passage for every beauty blogger. It takes time to see yourself as beautiful. Spktrm Beauty tells us that we just are.

 
 

They are launching with a foundation!

Meet Happyface Foundation!

 
 

I reached out the the Spktrm Beauty team for more info on their product. The foundation is a “sheer-medium buildable coverage.”

The Big Claim: A foundation that nourishes the skin with ingredients like hyaluronic acid and marula oil!

Need to know: $35, picking a shade may be a little tricky because there aren’t shade descriptions just yet.
Available at Spktrmbeauty.com
Shop here

And it’s available in 50 shades!!!

 
 

Want to see your name in a product, who doesn’t right?

Spktrm Beauty will be naming each foundation shade after the first person who buys the shade!!! That’s awesome!

Let’s keep our eyes on Spktrm Beauty to see them grow and so that we can learn to embrace the beauty of ourselves! And let’s encourage more brands to follow suit!

How do you Embrace Your Beauty?